How to Determine a Good Domain Name.
- Make up a list of 20 or 30 names that would be appropriate for your web site.
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Be careful of tricky spellings.
- prairie.lakes.com frustrated a lot of people because they struggled with the "ei" and "ie" combinations.
- sctc.mnscu.edu vs southcentral.edu
- Keep the name as short as possible. The less typing the fewer errors a customer will make
- Do a search for each one. Be ready to purchase any you find. There are tales of people searching for names only to come back a few days later to find that their names have been licensed by someone else.
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Purchase the domain for as many years as you can.
- Up to 9 years allowed.
- One of the criteria that Google uses to determine how to rank a web page.
- Consider purchasing multiple endings (.com, .org. .net) as well as multiple names. If there's a variation (or commonly misspelled version) purchase that as well.
Because of their high value and growing scarcity, a good domain name is an important asset for any company or business. Once you own a domain name it increases in value as your web site becomes more prevalent on the Web.
Keep in mind that domain name licensing is separate from having pages published on the Web. You can license a domain name now without having the added expense of hosting a site right away.
